This is the first post on the new Snak news page, and it felt right to make it a quick hello.
We’ve spent a long time getting Snak to a place we’re happy to put our name on. Not perfect — we’re not pretending it’s perfect — but honest, useful, and built the way we wanted to use it ourselves. That mattered more than getting here fast.
How we got here
Snak started inside our own agency. We were running a small team, juggling clients, hosting renewals, proposals, retainers, and the usual tangle of spreadsheets and tools that never quite agreed with each other. We tried every CRM we could find. They were either built for sales teams who don’t run a hosting stack, or they were built for enterprises who don’t care about a $90/month retainer.
So we built our own. Quietly, evenings and weekends at first. Then more deliberately, until it became the thing we used every day.
What you’re looking at now is the version we’re comfortable handing to other agencies and freelancers — the people doing the work we know.
The one idea we keep coming back to
Bite-sized, done well.
It’s tempting, when you’re building software, to add. To bolt on the clever feature, the second view, the integration, the dashboard for the dashboard. We’ve tried hard not to. Every pillar inside Snak — clients, leads, proposals, projects, hosting, recurring revenue — exists because we needed it on a Tuesday afternoon, not because a roadmap meeting demanded a new tab.
If a feature makes the product louder without making the work easier, it doesn’t ship. That’s the bar.
What’s next
A few things we’re working on, in roughly the order we’ll get to them:
- Listening. Beta is a conversation. If you sign up and something’s missing, broken, or just feels off, tell us. We read every email at hello@snak.io.
- Refining what’s there. We’d rather make the six pillars feel like home than rush a seventh.
- The mobile app. On the roadmap. No date yet, but it’s coming.
- More posts here. We’ll write when we ship something worth talking about, when we change our minds publicly, or when something we learn might help another agency.
If you’ve found your way here from the beta sign-up, thank you — properly. You’re using software made by people who genuinely care whether it works for you. That’s not a marketing line.
If you’re new, come and have a look. It’s free while we’re in beta, no credit card, about a minute to sign up.
We’re glad you’re here.
